In many countries mobile operators license spectrum to transmit data on a given frequency band. Governments were able to make billions of $ in licensing this spectrum which also helped reduce interference and enable a stable deployment for mobile operators.
However for every given frequency band there is limit to the total amount of useful information bits that can be transferred within the licensed band. Due to the cost of licence and the desire to deliver more valuable services, maximising the amount of useful data bits becomes essential to reducing the cost per bit.
Spectral efficiency provides a measure of the bit rate that is transmitted in a given communication channel. It is the net bit rate (useful information rate excluding error-correction codes) or the throughput divided by the radio frequency bandwidth. Spectral Efficiency is measured in bits per second per Hertz (bit/s/Hz).